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These are example scenarios showing what membership marketing can achieve, based on industry benchmarks and proven strategies.
Transparency note: We're a new agency. These aren't our case studies yet - they're aspirational examples of the outcomes we aim to help you achieve.
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Based on industry data and best practices, here's what organisations like yours could potentially achieve with the right membership marketing strategy.
Professional Body
Finance Sector • ~15,000 members
Typical Challenge
Declining membership and low engagement among younger professionals
Our Approach
Digital-first acquisition campaign + community platform launch
Possible Outcomes*
+40-50%
New Members
2-3x
Event Attendance
-5-10%
Churn Rate
*Based on industry benchmarks
Trade Association
Construction Sector • ~2,500 member businesses
Typical Challenge
Members questioning value, renewal rates dropping year on year
Our Approach
Member value proposition refresh + retention automation
Possible Outcomes*
80-90%
Renewal Rate
+20-30
NPS Increase
+10-20%
Revenue
*Based on industry benchmarks
Membership Charity
Healthcare • ~50,000 supporters
Typical Challenge
Low awareness and struggling to compete for attention
Our Approach
Content marketing programme + thought leadership campaign
Possible Outcomes*
200-400%
Traffic Increase
5-15
Press Features
+50-100%
Qualified Leads
*Based on industry benchmarks
Professional Institute
Technology • ~8,000 members
Typical Challenge
Members not engaging with resources, low CPD completion
Our Approach
Gamification programme + personalised learning paths
Possible Outcomes*
+100-200%
Resource Usage
1.5-2x
CPD Completion
+15-30
Satisfaction Score
*Based on industry benchmarks
Every organisation is different. Book a free consultation to discuss your specific challenges and what realistic outcomes might look like for your membership.
Book Free ConsultationNo pressure, no hard sell - just an honest conversation about your membership goals.